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Use Social Media to Support Local Businesses

There are many ways to use social media to support local businesses, who need extra PR these days. Have you been primarily based in your home since mid-March as I have been? Think of ways you can promote local businesses you haven’t been able to use in the last two months. It occurs me that social media is a terrific tool for that. Examples that come to mind for me are my chiropractor, hairdresser, acupuncturist, and massage therapist. Who are some folks you are looking forward to seeing?   How I Promoted My Chiropractor, Dr. Jake Hasse Fortunately, my local [...]

By |2020-05-14T10:25:49-06:00May 13th, 2020|0 Comments

Participating in the 10-Day Mom Challenge on Facebook

If you are a mom, you might be participating in the 10-day mom challenge on Facebook, as I am. A friend of mine from church recently nominated me for the challenge, which was certainly an honor. Yet, immediately the project felt a bit daunting. Before I continue with my experience, let me explain how this challenge works. If you are nominated for the 10-day mom challenge, you being asked to post 10 different photos over 10 consecutive days - one photo each day. The photos you choose need to relate to you as a mom. It could be of you [...]

By |2020-05-05T22:02:34-06:00May 5th, 2020|1 Comment

Positives of Using Social Media in the COVID-19 Era

I believe there are many positives of using social media in the COVID-19 era. Certainly, there are negatives to using social media in this era. Here are some that come to mind: Getting caught up in the blow-by-blow reports on the number of positive cases and deaths. Finding yourself annoyed when people post about the degree of responsiveness of local, state, and national authorities. Social media threads with people arguing about the projected impact of the virus. Inaccurate information about how to keep yourself and others from getting the virus. However, I’ve concluded that the positives of using social media [...]

By |2020-03-16T15:55:35-06:00March 16th, 2020|0 Comments

How to Stop Following Facebook Friends and Business Pages

Have you wanted to know how to stop following Facebook friends and business pages? Unfollowing a Facebook friend allows you to stop receiving posts without unfriending them, which can be awkward. Facebook doesn’t notify someone that you unfriended them. However, once you have unfriended someone, you could come up in the list of people they might want to friend. If this happens, the person may wonder why you are on that list, being they thought the two of you are already friends. And while you may have wanted to see posts from a business page when you first liked the [...]

By |2020-03-11T20:12:11-06:00March 11th, 2020|0 Comments

Ways to Save Time on Social Media

Have you been looking for ways to save time on social media? Sometimes people find themselves getting far too absorbed in social media when they don’t mean to. They may feel guilty for neglecting the people in their lives. Or they aren’t giving enough attention to important home and professional responsibilities because of time spent on social media. Other people aren’t that keen on social media and try to avoid it as much as possible. Yet, as business owners or job seekers, they see the value of having a strong presence on certain sites. So, they want their time to [...]

By |2020-01-21T21:37:14-07:00January 21st, 2020|3 Comments

Use Social Media to Promote Your Group and Speakers

How do you use social media to promote your group and speakers? When we are part of an organization, we often focus mostly on promoting our group’s meetings and speakers before the event. However, there’s a lot of value in posting on social media after the event takes place. Recently I presented an overview of LinkedIn to members of the Rising Tide Business Network. The co-founders of this terrific business networking group did an excellent job of using social media to promote all phases of the event. They focused primarily on Facebook to promote my presentation and celebrate it afterwards. [...]

By |2020-01-14T22:15:13-07:00January 14th, 2020|0 Comments

Frequency of Facebook Posting

Sometimes it’s difficult to determine the frequency of Facebook posting. There are some general guidelines for how frequently to post on a business page. Yet, I’ve not seen much guidance on how often to post on one’s personal page. In many ways, the best way to determine frequency of Facebook posting is to use common sense. Just like you wouldn’t want to dominate conversation at a social or business gathering, don’t post too often on Facebook. Do your best to add posts that create interest or add value in some way to those who read them.   Posting on Your [...]

By |2019-12-03T22:45:37-07:00December 3rd, 2019|0 Comments

Selecting the Right Photos to Use on Facebook

Do you need help with selecting the right photos to use on Facebook? Photos and other images typically enhance the reach of a post. Even with the increasing use of videos, photos still provide a big impact. Yet, sometimes it’s hard to know which ones and how many to post. Certainly, the selection of photos is largely a matter of personal style and preference. But there are some general guidelines I have come up with as both social media professional and user. And while I usually focus on Facebook business pages in my blog posts, this post covers all your [...]

By |2019-10-15T22:07:02-06:00October 15th, 2019|0 Comments

Social Media Day Denver Gave Me Loads of New Ideas

Social Media Day Denver gave me loads of new ideas. I left this amazing event brimming with ways to reconsider my current social media strategies. Social Media Day is an internationally recognized day devoted to celebrating the ways social media has changed our lives for the better. Erin Cell, founder of Socially Powered, is the driving force behind Social Media Day event in Denver. Assisted by an extensive team of volunteers, Erin worked tirelessly to pull off a very successful event. We heard from over a dozen locally and nationally recognized leaders in the social media industry. Learn more about [...]

By |2019-10-06T16:04:10-06:00October 6th, 2019|0 Comments

After the Launch Party – Promoting Your Book Using Social Media

After the launch party – promoting your book on social media can be challenging. However, there are numerous opportunities. In May 2019, my daughter, Anne Feustel, published her book “Our Favorite Movies: How Films Affect Our Mental Health.” In my June blog post, I focused on how she used social media to promote her book shortly after it was published. That post included ways to invite people to the launch party. For this post, I focus on using social media after the launch party. However, these ideas only scratch the surface of all the ways you can promote a book [...]

By |2019-07-10T15:55:34-06:00July 10th, 2019|0 Comments
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