Browsed by
Category: social media

Learning from the Pros at Social Media Day Denver: Mile High Influence

Learning from the Pros at Social Media Day Denver: Mile High Influence

By the end of June 30th, I was almost in overload from all I had learned from a stellar group of presenters. Yet, I am so glad I joined the nearly 200 others at Social Media Day Denver: Mile High Influence. Social Media Day is an internationally recognized day devoted to celebrating the ways social media has changed our lives for the better. Erin Cell, founder of Socially Powered, was the driving force behind the first large-scale Social Media Day…

Read More Read More

How Business Owners Can Use Social Media Efficiently

How Business Owners Can Use Social Media Efficiently

Many people are convinced that using social media as a business tool is a complex and time consuming process. In fact, I’ve met business owners who have decided to avoid using social media at all due to concerns about all the time it will take. They are certain that being active on social media takes WAY too much time. They see business associates, friends, and others who use it spending an enormous amount of time on social media. Yet, there…

Read More Read More

Celebrate Your Business Milestones on Social Media

Celebrate Your Business Milestones on Social Media

It’s important to celebrate your own business milestones on social media. Too often people avoid this because they don’t want to come across as boastful or overly self-promoting. While you shouldn’t post one brag after another, what I have found is that selectively sharing special milestones gives folks a chance to thank and honor you.   Some Business Milestones to Celebrate Anniversary of the Creation of Your Business. Recently, I celebrated the fourth anniversary of my company with posts on…

Read More Read More

Which Social Media Sites Work Best for Business Purposes?

Which Social Media Sites Work Best for Business Purposes?

Which social media sites work best for business purposes? This is a critical question for business owners to address before becoming active on social media. There are many factors to take into consideration when answering this question, including the demographics of your clients, which sites they use, and the sites your competitors use. Bear in mind that the sites you use and the time you put into them are likely to vary over time.   Demographics of Your Clients The…

Read More Read More

How Much Time Should I Spend to be Effective on Social Media?

How Much Time Should I Spend to be Effective on Social Media?

Many people wonder how to spend their time on social media when using it for business purposes. Many people in the classes I teach and those whom I tutor privately ask me this question. My answer is: Less time than you may think. When answering this question, I make a distinction between time spent for business vs. time spent for personal reasons. How much time to spend online for personal reasons will vary a lot from person to person. Some…

Read More Read More

Appreciate and Honor Others on Social Media

Appreciate and Honor Others on Social Media

There are many tools we can use to appreciate and honor others on social media. In fact, the ability to use social media in this fashion is one of the things that initially drew me into using these sites. There are numerous ways to use social sites to share your generosity of spirit. Here are some ways to use Facebook and LinkedIn to honor and appreciate others. Most of my suggestions are things you can do publicly, but some are…

Read More Read More

Notifications Settings: Finding the Balance

Notifications Settings: Finding the Balance

Ever feel overwhelmed by all the notifications you get about the activity on your social media sites? Adjusting your notifications settings will help you address this issue. If you don’t adjust the notifications settings for each of your sites, you may receive more notifications than you want. Each social site has a notification setting, which you can use to determine WHAT you want to be notified about and HOW you want to be notified. Here are some tips for managing…

Read More Read More

Leveraging Your Twitter Lists – Part 3 of Series

Leveraging Your Twitter Lists – Part 3 of Series

Effective use of Twitter lists will streamline and improve your Twitter experience. Many people avoid Twitter because they are overwhelmed with the sheer volume of their Twitter feed. However, a simple way to strategically approach Twitter is to create and use lists to divide that torrent into smaller streams. This post, the third in a three-part series on creating and optimizing lists on social media, covers Twitter. The first post focused on Facebook and the second on LinkedIn.   What…

Read More Read More

The Power of Facebook Lists: Part I of a Series

The Power of Facebook Lists: Part I of a Series

Are you using Facebook lists and/or the list features of LinkedIn and Twitter? Doing so can help you stay focused on the segment of your connections most critical to your business success. Each site gives you the ability to group connections as clients, referral partners, groups needing speakers, and much more. For example, perhaps some of the clients with whom you are connected on Facebook are regular posters. To make sure you see their posts, you could create a “clients…

Read More Read More

Volunteer Leadership in the LinkedIn Experience Section

Volunteer Leadership in the LinkedIn Experience Section

Expand your LinkedIn Experience section by including volunteer leadership positions past and present. Many people include these contributions in the Volunteering Experience and/or in the Organizations sections. However, there is no reason not to include key volunteer leadership roles in the Experience section along with paid work positions. And there are many reasons to do so.   Benefits of Including Volunteer Leadership Roles in Your Experience Section When you include a volunteer leadership role in your Experience section, other members…

Read More Read More

Want to Stand Out on LinkedIn?

Our new Ebook 9 Ways to Stand Out on LinkedIn will help you make the most of your LinkedIn profile.

Download Your Free Copy Today!

Please Check Your Inbox. Your EBook is on its Way!