Boomers' Blog

Social Media Time Savers

While researching social media topics on Pinterest, I came across the results of an interesting study of 2,000 North American women and their use of social media. Here are some of the key findings of this study, which was conducted by the Pew Research Center in April 2013: Of those surveyed, 86% had at least one social media profile/account. The average user had 2.2 social media profiles/accounts. Respondents reported spending an average of 12 hours per week using social media. In my interaction with both current and potential social media tutoring clients, a common question is: “How do I make [...]

By |2014-04-15T22:29:27-06:00April 15th, 2014|0 Comments

Lend a Hand to Social Media Newbies

What was it like for you when you first ventured into social media sites? Did you feel a little insecure and awkward? Probably most people feel that way. I remember when I was the “new kid” on the social media block and someone on Twitter would follow me back. Or even favorite or retweet one of my tweets. Each time this happened, I was so touched.   Another memory I have is being new to various groups on LinkedIn and feeling a little nervous about making a comment and especially nervous about starting a discussion. I felt very vulnerable and [...]

By |2014-04-09T16:22:55-06:00April 8th, 2014|0 Comments

Don’t Be Stumped by Social Media

Have you ever felt stumped by a social media site? Most likely everyone has had that feeling at some point. One of the challenges with social media sites, especially Facebook, is that the format and the terminology seem to change fairly regularly. True, these changes don’t happen overnight, but the occasional user can become very frustrated when the site looks different each time they sign in. A case in point is when Facebook moved its privacy section. I ended up having to go to the help center to find out where the privacy settings could be found so I could [...]

By |2014-04-02T20:07:18-06:00April 2nd, 2014|0 Comments

Showcase Your Skills and Experience Via LinkedIn

LinkedIn is the premier social media site for developing and engaging with your professional network. Are you using this network to your best advantage? This blog post is part one of a two-part series on effective use of LinkedIn, and you can access this site at www.linkedin.com   This post focuses on your personal profile. To help you get some ideas for your LinkedIn personal profile, check out my profile on LinkedIn at www.linkedin.com/in/joycefeustel/   Next week’s will focus on building and engaging with the connections you make on LinkedIn.   Seven Key Items in Your LinkedIn Personal Profile The more [...]

By |2014-03-19T09:21:28-06:00March 19th, 2014|0 Comments

Your Personal Brand on Social Media

When people talk about you, how do they describe you? If you have a company, what do people think about when your company comes to mind? How do they describe your company to others? These questions revolve around the concept of “brand”, meaning how we (or our companies) come across to others. Even though you may not have a company and have no plans to start one, you still have a brand, which is essentially your reputation.   Concepts of Personal Branding from The Start-Up of You One of my favorite books on this topic is The Start-up of You [...]

By |2014-03-12T09:57:10-06:00March 12th, 2014|0 Comments

Social Media Kudos

One of the great features of social media is the opportunity to compliment people in a very public way. However, as with most opportunities, this one comes with challenges. For example, how do you handle a situation when you are asked to write a recommendation on LinkedIn or Facebook and you aren’t comfortable doing it? People have their own standards regarding how they respond to such requests and to giving social media kudos in general. Here are my suggestions, based on my own experience, as well as on information I have gleaned from others in my years of using social [...]

By |2014-03-05T18:16:05-07:00March 5th, 2014|0 Comments

Your Social Media and Marketing Team

Who is on your social media and marketing team? Even if you are a solopreneur, there are likely folks who are an integral part of your business. Too many people try to “do it all” and then find themselves stressed out with a list of to do items that never seems to get completed.     Here are three people who are on my social media and marketing team and to whom I will be forever indebted. Consulting Editor: Lisa Dicksteen of LMN Editorial www.LMNEditorial.com Lisa and I met when she was a student of mine at Colorado Free University [...]

By |2014-02-27T21:05:20-07:00February 27th, 2014|0 Comments

Segmenting Social Media Contacts

Ever feel overwhelmed by all the updates from your Facebook friends and posts by people you follow on Twitter? Have you ever considered segmenting these folks into different lists for easier sorting? Each of these sites has a system that allows you to segment your connections and filter your news feeds so you see posts by subject or any other segmentation that works for you  Create Lists on Facebook: Only You Will Know Just go to the Friends section on your Home Page and hover your cursor over the word “more.” This will reveal the lists Facebook has created for [...]

By |2014-02-19T09:39:07-07:00February 19th, 2014|0 Comments

Relationships and Social Media

With Valentine’s Day just around the corner, many of us are thinking about our relationships, especially the ones with our spouse, partner, or significant other. But for me, Valentine’s Day makes me think about ALL my relationships, not just the more intimate ones.   So, in honor of Valentine’s Day, here are some tips for sharing posts on Facebook with the different “audiences” in your life and for staying abreast of their posts. Tracking the Facebook Posts of Your Close Friends Assign your closest friends in real life to the Close Friends category on Facebook. Doing this will place a [...]

By |2014-02-11T22:30:21-07:00February 11th, 2014|0 Comments
Go to Top