Boomers' Social Media Tutor LinkedIn and Facebook Training for Business Professionals Joyce Feustel

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So far Joyce has created 436 blog entries.

Facebook Business Page Likes – How to Increase Them

All of us with Facebook business pages would like those pages to receive more likes. Yet, it can be frustrating to get more Facebook business page likes if you don't know how to do this. Having more people like your page, leads to more people seeing your posts. This can be good for business. Yet, many people aren’t sure how to make it happen. There are a number of strategies you can use, including requesting that people like your page via Facebook and email.   Invite Your Facebook Friends to Like Your Facebook Business Page Start by clicking on the [...]

By |2016-10-24T23:01:14-06:00October 24th, 2016|0 Comments
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Frequency of LinkedIn Emails – How to Adjust This Setting

Many people tell me that they want to reduce the number of LinkedIn emails that they get. But they don’t know how to do make this happen. When I was a newbie on LinkedIn, I was overwhelmed by the number of emails I received. Then I found the settings where I could adjust the frequency emails. I was delighted with this newfound info. Once I made these adjustments, I got only the types of emails I wanted. And my inbox wasn’t filling up with unwanted messages. Along with adjusting this setting, double check your “primary email” on LinkedIn. This is [...]

By |2016-10-26T23:26:06-06:00October 16th, 2016|0 Comments
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Get More Positive Reviews on Your Facebook Business Page

Positive reviews on Facebook and other social media sites are critical to your company’s success. But not everyone knows how to increase their chances of receiving them. Does your Facebook business page show the review function? Too many pages don’t even make this function available. To see if your page does, look for Reviews on the left side of the page. If it’s there, click on it, and the review section will appear in the middle of your page. To see all your reviews, click on the Most Recent tab at the top of the section. You might also want [...]

By |2016-10-09T23:58:50-06:00October 9th, 2016|0 Comments
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Three Ways for Job Seekers to Stand Out on LinkedIn

Job seekers: be sure to have your LinkedIn profile really stand out when potential employers find it. To accomplish that you need a headline that attracts attention. Plus you need a summary that illustrates how you will be an asset to their business. But those essentials are not enough. There are other, often over-looked profile features which can differentiate you from your competition.   Highlight Your Certifications Section Make sure to include all relevant certifications and licenses. List all the specifics: the exact name of the certification or license, certifying authority, and date granted. If applicable, include the license or certificate [...]

By |2016-10-02T14:09:37-06:00October 2nd, 2016|0 Comments
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Notifications Settings: Finding the Balance

Ever feel overwhelmed by all the notifications you get about the activity on your social media sites? Adjusting your notifications settings will help you address this issue. If you don’t adjust the notifications settings for each of your sites, you may receive more notifications than you want. Each social site has a notification setting, which you can use to determine WHAT you want to be notified about and HOW you want to be notified. Here are some tips for managing the notifications settings on Facebook and LinkedIn.   Notifications Settings in Facebook For your personal Page: Go into Settings by [...]

By |2016-09-18T23:47:38-06:00September 18th, 2016|0 Comments
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Your Professional Photo Enhances Your Personal Brand

Does your professional photo represent you well? Remember, your photo is one of the most important elements of your personal brand. I am frequently disappointed with both the quality of the profile photos I find on LinkedIn and other social sites. Too often these photos show the person in a casual environment, sometimes with family members and friends. At times, the way the person looks in the photo is not the way they show up in real life. Sometimes people use a variety of photos across their social sites, website, and other online environments. The better approach is to use the same photo on all sites (except [...]

By |2016-10-26T23:28:03-06:00September 14th, 2016|0 Comments
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Facebook for Service Clubs and Other Volunteer Organizations

Facebook can be a powerful tool to help service clubs and other volunteer groups. Effective use of Facebook helps grow their membership, enhance the group's camaraderie, and increase their visibility in the community. The Facebook business page, groups, and/or events features can all be terrific tools for these kinds of organizations.   Facebook Business Page The business page serves almost like a “mini-website” in that it has an info section where you can include basic information such as your mission and contact info. Photos, videos, and posts on this page can be seen by anyone who checks out the business [...]

By |2016-10-26T23:40:17-06:00August 16th, 2016|0 Comments
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Leveraging Your Twitter Lists – Part 3 of Series

Effective use of Twitter lists will streamline and improve your Twitter experience. Many people avoid Twitter because they are overwhelmed with the sheer volume of their Twitter feed. However, a simple way to strategically approach Twitter is to create and use lists to divide that torrent into smaller streams. This post, the third in a three-part series on creating and optimizing lists on social media, covers Twitter. The first post focused on Facebook and the second on LinkedIn.   What are Twitter Lists and How Do You Use Them? According to Twitter: “A list is a curated group of Twitter [...]

By |2016-08-08T10:31:12-06:00August 8th, 2016|0 Comments
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Sorting Your LinkedIn Connections: Part 2 of a Series

Like Facebook and Twitter, LinkedIn offers a system for sorting your connections. To do it you use “tags”- a relatively unknown feature that can be very useful.   This post, the second in a three-part series on creating and optimizing lists on social media, covers LinkedIn. Last week we looked at Facebook, and next week we will focus on Twitter.   LinkedIn’s Tags Sort Your Connections According to LinkedIn’s help center: “Tags are simple keywords to help organize and sort your contacts. They can be added on a person's profile or from the Connections page.” LinkedIn includes some suggestions such [...]

By |2016-08-01T22:44:45-06:00August 1st, 2016|0 Comments
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The Power of Facebook Lists: Part I of a Series

Are you using Facebook lists and/or the list features of LinkedIn and Twitter? Doing so can help you stay focused on the segment of your connections most critical to your business success. Each site gives you the ability to group connections as clients, referral partners, groups needing speakers, and much more. For example, perhaps some of the clients with whom you are connected on Facebook are regular posters. To make sure you see their posts, you could create a “clients who are also Facebook friends” list. You can create any type of group or list for the people you are [...]

By |2016-07-26T15:58:01-06:00July 25th, 2016|0 Comments
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