There are many ways to ask for feedback from your clients. Have you been thinking of asking your clients what they think of your product or service?

Recently, I sent an email to my clients asking for their feedback. I had been planning to let them know about some reduced pricing on my LinkedIn webinars and decided to combine the two.

To be honest, it takes courage to ask for feedback. Sometimes responses can hurt your feelings. However, most often, people will share ideas that will help you improve the way you deliver your services.

Be sure to follow up and thank people for their responses, especially if you got your feedback through a personal visit, call, or email.

Ways to Ask for Feedback from Clients

  • Ask them as you are wrapping up your time with them. Whether you meet with your clients in person, by phone, and/or through a virtual platform like Zoom, you can ask for their immediate feedback. The advantage is that their experience is fresh and top of mind. The disadvantage is that they may not be comfortable giving you feedback at this juncture or in a face-to-face format.
  • Send a short survey via a tool like Survey Monkey. Keep your questions simple and easy to answer. In this case, the responses are anonymous, which might make some clients more apt to share.
  • Incorporate a feedback section on your website. Similar to asking clients to complete a survey, the process is very simple and doesn’t require effort on your part beyond setting up this section. Another advantage is that it can be anonymous.
  • Include a link to a review site in your email signature. This system makes it very easy for people to provide you feedback any time they get an email from you. There are software systems that alert you about any reviews you have received so you can follow up quickly.
  • Call clients and ask them about their experience. This approach is similar to asking them in person as the session is wrapping up. However, you might choose to wait for a week or some other period to time before calling. The advantage is that the client has time to apply the ideas and tips you provided.
  • Send an email with a handful of open-ended questions. This is the approach I used. The responses provided me with a number of ideas for ways I can expand my services. In addition, they gave me specific ways in which people benefited from using my services. My questions were:
  1. What challenges were you experiencing with using social media prior to our session?
  2. How has your experience with using social media improved as a result of what you learned in our session?
  3. What else might I have done, if anything, to enhance your learning?

How About You?

How have you requested feedback from your clients? Have you tried one or more of the approaches listed above? How do you like to give feedback to your service providers?

 

About Joyce

Joyce Feustel helps people, especially those age 45 and up, to become more effective using social media, especially Facebook, LinkedIn, Pinterest, and Twitter. She works with business owners, nonprofit organizations, retired people, consultants, and many others. Find her at www.boomerssocialmediatutor.com.