Blogging

Get on the First Page of a Google Search

Do you want to get on the first page of a Google search? Recently, my business coach challenged me to try various search terms on Google and see how my business showed up. I started with “social media coach” and then tried other related search terms that Google suggested. When I typed in “professional social media coach near me,” my business was on the first page of Google. Wow! Only a few other independently owned businesses came up higher than I did. Other higher listings were from places like Thumbtack and Yelp. In this blog post, I share some [...]

By |2024-01-11T21:12:08-07:00January 11th, 2024|0 Comments
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Nine Ways to Promote Your Speaking Engagements

There are at least nine ways to promote your speaking engagements. I’ve tried a variety of ways to promote these types of engagements and increase attendance – whether at my own events or as a guest speaker. The tips in this blog post apply whether it is an in-person or virtual event.   Prepare to Promote Your Speaking Engagement Make sure your presentation title is short, catchy and understandable. You need to grab people’s attention right away, and that’s what the title will do for you. Include a short description of your talk with key words woven into it. Bullets [...]

By |2022-04-21T09:29:34-06:00April 21st, 2022|0 Comments
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How to Deal With the Challenges Associated with Injuring Yourself In a Minor Accident

Have you ever thought about how to deal with the challenges associated with injuring yourself in a minor accident? Frankly, I was ill-prepared for these challenges when I had to deal with them.   Here's How I Injured Myself On Friday, June 11, I fell and broke two bones in my right wrist when I was walking my dogs at a park near my home. They wanted to play with a dog they saw on the trail and broke away from me, knocking me over in the process. My husband, Bruce, took me to the local emergency room after I [...]

By |2021-06-20T19:47:29-06:00June 20th, 2021|8 Comments
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Change the World One Thought at a Time

Do you believe you can change the world the world one thought at a time? This idea might seem daunting to you. However, I believe I can change the world in this way and that you can too. Recently, I attended Mark Lusky’s presentation: “Thought Leadership – Changing the World One Thought at a Time.” The owner of Mark Lusky Communications, Mark is a marketing communication and content creation specialist. He presented at a meeting of the Strategic Trusted Advisor Roundtable – Denver. We are both members of this group dedicated to connecting professionals who serve in a trusted advisor [...]

By |2019-10-01T12:58:24-06:00October 1st, 2019|0 Comments
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Want to Improve Your Blogs?

Want to improve your blogs? Chances are, most bloggers could benefit from some advice in this area. Even though I’ve been blogging regularly for over five years, I know that’s true for me. Recently, Aimee Skillin asked me to sub for her Blogging Basics class at Colorado Free University. What an honor! A social media trainer, consultant, and the founder of Social Media Languages, Aimee knows a lot about blogging. You can learn more about Aimee and her company via her website: http://www.socialanguage.com/ As I prepped for and taught her class, I was delighted to pick up some terrific tips [...]

By |2017-08-07T23:10:31-06:00August 7th, 2017|0 Comments
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Publishing Blog Posts on LinkedIn

Are you publishing blog posts on LinkedIn? Even though this feature was opened up to most LinkedIn users nearly two years ago, not that many folks are taking advantage of it. There are other ways to share info on LinkedIn – such as via posting short updates and/or sharing what other connections put on LinkedIn. It’s a good idea to regularly post short updates to share quick tips, trends, and observations related to your field of expertise. This keeps you top-of-mind, without being pushy or overtly marketing your business. Another practice I recommend is commenting on and sharing the updates [...]

By |2016-02-01T23:18:14-07:00February 1st, 2016|0 Comments
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Build Your Authority in Your Field

There are many ways to use online tools and face-to-face encounters to enhance your credibility and thus your authority in your field. This makes you more likely to be found in internet searches and recommended by those who meet you in person.   Some Ways to Build Your Authority: Blog on a regular basis. Regular blogging (weekly or even twice a month as long as it’s consistent) on topics relevant to your field enhances your reputation as a “go-to” person. Plus, it automatically raises your position in Internet searches. Along with posting a blog to your website, share your blog [...]

By |2015-09-09T22:05:25-06:00September 9th, 2015|0 Comments
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Make the Most of LinkedIn as a Job Search Tool

LinkedIn can provide powerful tools to job seekers, but only if they take advantage of them strategically. In the past couple of weeks I have provided LinkedIn training for two groups of job seekers, and have also tutored some job seekers in private sessions, making me more aware than ever of the things people often miss when using this powerful site. Here are some hints for making the most of your time and LinkedIn’s abilities: LinkedIn Tools for Job Seekers to Land Their Next Position Make your profile work for you in key word searches. From the headline through the [...]

By |2015-05-04T21:52:40-06:00May 4th, 2015|0 Comments
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Five Ways to Stand Out on LinkedIn

Many people resist doing much with LinkedIn because it seems like such a boring platform. They think of it merely as a place to post their resume and a tool to use when looking for work. However, LinkedIn is actually a very powerful platform with a wide range of features that can help advance the career of practically any professional. Here are some tips for standing out on LinkedIn.     Five Tips for Making Your LinkedIn Profile Shine Make your Summary section stand out by including links to websites, videos, and anything else with a URL that can help [...]

By |2014-11-20T14:29:22-07:00November 20th, 2014|2 Comments
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Blogging, Branding, Marketing, and Storytelling

Last week felt like “back to school” for me. I attended three sessions at the Denver Startup Week as well as workshops sponsored by two different Chambers of Commerce. The presenters of these program provided valuable insights and tips on blogging, branding, marketing, and storytelling. So that you, the readers of my blog, can benefit from my experience, here are some of the informational gold nuggets I collected, with the names of those who shared them in case you’d like to research more of their work: Denver Startup Week Brian Clark of Copyblogger Media and Doyle Albee of Metzger Albee [...]

By |2014-09-23T23:08:59-06:00September 23rd, 2014|0 Comments
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