Boomers' Social Media Tutor LinkedIn and Facebook Training for Business Professionals Joyce Feustel

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Becoming More of a Global Community Through Virtual Events

We’re becoming more of a global community through virtual events that are often accessible to anyone anywhere. Consequently, attendance isn’t limited to those who are within a geographic striking distance. I encourage you to find organizations outside of your geographic area where you can visit virtually. Then, you can use social media to stay in touch with people you meet at these groups. Recently, I did some LinkedIn training at the virtual meetings of two groups that are based in other states. One of the groups normally meets in Midtown Manhattan and the other in the Miami area. Both groups [...]

By |2020-11-19T14:36:33-07:00November 19th, 2020|0 Comments
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Why You Should Have a Company Page on LinkedIn

Have you ever thought about why you should have a company page on LinkedIn? Until recently, I wasn’t convinced of the value of a company page for a single-person business. Over the past year or so, my thinking has changed. Now, I’m proposing that if you are a business owner, you should have a company page. I continue to believe that you as a business owner should optimize your personal profile and keep it updated. Also, it’s important for you to use LinkedIn to stay in touch with your business colleagues. In addition, it helps to build your personal reputation [...]

By |2020-10-21T22:42:50-06:00October 21st, 2020|0 Comments
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Use LinkedIn to Highlight Your Involvement in Membership Organizations

Do you use LinkedIn to highlight your involvement in membership organizations? There are several reasons to do this to benefit both you and your organization. If you are looking for a job, being part of one of these organizations might lead a hiring authority to notice you. So often it’s our connections to others in the community that lead us to our next job. Perhaps you’re looking to grow your membership organization. By bringing up your involvement in it, your LinkedIn connections learn about your group and might come check it out. Highlight Your Involvement with the Membership Organization in [...]

By |2020-10-07T11:52:47-06:00October 7th, 2020|0 Comments
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Effective Ways to Invite People to Connect on LinkedIn

There are a number of effective ways to invite people to connect with you on LinkedIn. Conversely, there are plenty of ways to alienate potential connections when you send them a note with your invite. Before you create your own strategy for inviting people to connect with you, reflect on how you use LinkedIn. If you use it mainly to grow your business, you will likely reach out to potential clients and referral partners. If you use it to share information of value related to your field, you may broaden your circle of connections.   Should I Send a Personalized [...]

By |2020-09-15T22:09:13-06:00September 15th, 2020|0 Comments
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Ways to Engage with Your LinkedIn Connections

There are all kinds of ways to engage with your LinkedIn connections. Too often we connect with people on LinkedIn and then simply ignore them. When you engage with your LinkedIn connections in a sincere, natural way, you are staying top of mind with them. They will appreciate you paying attention to their posts and business milestones, such as a new job.   Five Easy Ways to Engage with Your LinkedIn Connections Congratulate them for their achievements Take time at least once a week to review your notifications section. When you see that a LinkedIn connection has a new job [...]

By |2020-07-14T22:44:37-06:00July 14th, 2020|0 Comments
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Giving Away Your Best Stuff is Good for You and Your Business

I truly believe that giving away your best stuff is good for you and your business. On the face of it, giving away your best stuff may not make sense. Yet, sharing valuable information and ideas for free pays off in the end. Many of us have been reflecting on how we can be of service to others during the COVID-19 era. We can each give of ourselves in countless ways, and it’s important to find the ways that fit you. Seeing so many people losing their jobs and business owners struggling, I decided to give back by helping job [...]

By |2020-06-25T07:51:43-06:00June 25th, 2020|0 Comments
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Tapping into Your LinkedIn Connections to Help Others and Yourself

Have you ever thought of tapping into your LinkedIn connections to help others and help yourself? Our LinkedIn connections are the lifeblood of our LinkedIn experience. However, much of the time we neglect to utilize their full potential. There are countless ways to use them to help yourself as well as others you know. The instructions in this blog post are geared toward using LinkedIn on the computer.   Search Using a Key Word or Phrase Type a key word or phrase into the search box at the top of the screen. Let’s say you are searching for people with [...]

By |2020-06-15T21:20:06-06:00June 15th, 2020|0 Comments
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All the Things You Can Do with a Post on LinkedIn

You’d be amazed at all the things you can do with a post on LinkedIn! To find the options available to you, click on Start a Post on the LinkedIn website, or click on Write a Post on the LinkedIn app. However, the options appear a bit differently in some cases.   Posting Options Found on Both the Website and the App Create a Poll: Want to gather information from your LinkedIn connections? You can set up a poll to ask a specific question. It could be a simple “yes” or “no,” or you can offer several options. You can [...]

By |2020-06-09T13:00:18-06:00June 9th, 2020|0 Comments
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There’s a Value in Sharing Posts Written by Others on LinkedIn

I believe there's a value in sharing posts written by others on LinkedIn, even though it's also important to write your own posts. First, doing so provides your connections with a wider variety of topics and perspectives than just yours. Then, by sharing material that your connections have found or written on LinkedIn, you strengthen your relationship with them. And, you expand your LinkedIn network as you connect with people whose material you are sharing.   Here’s a Recent Example I noticed that one of my connections, Michael Friend, has shared three of my recent posts to his LinkedIn connections. [...]

By |2020-04-29T21:31:14-06:00April 29th, 2020|0 Comments
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LinkedIn is Especially Valuable for Job Seekers Now

In the face of skyrocketing unemployment, LinkedIn is especially valuable for job seekers now. Effective use of LinkedIn can increase the likelihood of landing the job you want. Your profile and several other features can really help – if you use them to your best advantage.   Maximizing Your LinkedIn Profile as Job Seeker Photo. Be sure it’s an up-to-date head shot in which you are dressed as you would be for an interview. It may seem obvious, but there should be no other people in the photo, or any pets. Headline. Use key words from descriptions of the types [...]

By |2020-04-14T11:04:07-06:00April 14th, 2020|0 Comments
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