Boomers' Blog

Tips for Younger People Who Use LinkedIn*

In 2022, I’ve provided over a dozen trainings in which I’ve offered multiple tips for younger people who use LinkedIn. In case you didn’t know, in order to be able to have a LinkedIn account, you must be at least 16 years old. As with other social media sites, you need to abide by the terms of service of LinkedIn. For example, you must use your real name, and you can have only one account on LinkedIn. Click here to learn more about LinkedIn’s terms of service.   Resources for Younger People Before creating a LinkedIn account, you might want [...]

By |2022-10-26T21:54:08-06:00October 26th, 2022|0 Comments

Keeping Up with the Fundamental Changes to Your Facebook Business Page

Have you been keeping up with the fundamental changes to your Facebook business page? These changes have taken place in the last few months, and have significantly altered the user experience. Recently, a client asked me to help her make a few simple adjustments to her business page. It it took us the better part of an hour to make those simple adjustments. That’s when I realized I’d better start getting more familiar with the latest format and experience of using Facebook business pages. During the session with my client, I quickly learned that navigating on the page has changed. [...]

By |2022-10-12T22:25:46-06:00October 12th, 2022|0 Comments

How to Find Influencers in Your Field and Relate with Them on LinkedIn

Have you ever wondered how to find influencers in your field and relate with them on LinkedIn? I’ll start with the second part of this question – how to relate with influencers on LinkedIn. Sandra Long, a Linked author, trainer and consultant, wrote an excellent article on this topic. In her article, “Show Interest to Build Relationships Via Linked: 3 Successful Steps,” she systemically provides very practical tips. Although her advice is directed toward building relationships in general, it also applies to approaching influencers. She groups her tips into three sections: Check their LinkedIn profile Do additional digital research Engage [...]

By |2022-09-30T18:52:08-06:00September 30th, 2022|0 Comments

Wondering Whether to Accept an Invite to Connect on LinkedIn?

Do you find yourself wondering whether to accept an invite to connect on LinkedIn? Developing criteria to guide you in this decision-making process can help you to streamline the time you put into it.   Deciding Who to Connect with on LinkedIn Everyone takes a slightly different approach regarding accepting LinkedIn invites. In general, I advise my clients to be selective about whom they connect with on LinkedIn. Here are some examples of criteria you can apply to this process: There’s a potential for a business relationship with this person. Or, if you are a job seeker, this person might [...]

By |2022-09-21T19:44:46-06:00September 21st, 2022|0 Comments

How to Be Efficient with Your Time on LinkedIn

Many of my clients have asked me for tips on how to be efficient with their time on LinkedIn. I assure them that spending as little as 10 minutes once or twice a week is enough for most people.   Five Things to Do at Least Once a Week Review your pending invites and either accept or ignore them. A potential client or referral source could be inviting you to connect. If you aren’t sure if you want to connect with someone, click on “Manage.” Or if you have more than one pending invite, you will see “See all” and [...]

By |2022-09-14T19:47:10-06:00September 14th, 2022|0 Comments

Sharing Posts of a Personal Nature on LinkedIn

Sometimes clients ask me about whether sharing posts of a personal nature on LinkedIn is appropriate. In general, I find it perfectly acceptable to share personal posts on LinkedIn. In fact, some of my personal types of posts have generated more views and comments than any of my business-oriented posts. When that happens, I've featured those posts on my LinkedIn profile. Some Ideas for Sharing Personal Posts on LinkedIn Include a tip or other type of message in your post. Whenever possible, I make a point of including tips in my personal posts. For example, in a recent LinkedIn [...]

By |2022-08-25T13:37:05-06:00August 24th, 2022|0 Comments

Tips for Teens Who Use LinkedIn

Are you a teen who would like some tips about using LinkedIn? In order to be able to use LinkedIn, you must be at least 16 years old. As with other social media sites, you need to abide by the terms of service of LinkedIn. For example, you must use your real name, and you can have only one account on LinkedIn. Click here to learn more about LinkedIn’s terms of services.   Resources for Teens Using LinkedIn Before creating a LinkedIn account, you might want to ask a relative or friend to show you their LinkedIn account. Also, ask [...]

By |2022-08-10T21:23:42-06:00August 10th, 2022|0 Comments

Which Social Media Sites Are Best for Your Business?

Many of my business owner clients ask me which social media sites are best for them. There are many factors to take into consideration when answering this question. These factors can include the demographics of your clients, which sites they use, and which sites your competitors use. Another important factor is your level of comfort in using each major social media site.   Demographics of Your Clients The age range of your clients can be a major consideration. Over 20% of Facebook users are 55 and older, and this site is still popular with every age group except teenagers. Nearly [...]

By |2022-08-03T20:05:52-06:00August 3rd, 2022|0 Comments

Give Back to Your Business Community

Do you give back to your business community? The folks with Denver-based YellowDog, a design, print and marketing firm, do a terrific job of giving back! The picture at the top of this blog post includes (from left to right) Jennifer Gauerke, Creative Director and Partner with YellowDog, Jenny Mulligan, YellowDog's President, myself, and Cynthia Ord, Marketing Manager with YellowDog. YellowDog Hosts Canva Workshop Just recently, I had the good fortune of attending a fun and informative event hosted by this generous company. Over 40 people participated in an interactive workshop, “Canva and Cocktails,” led by Jenny Mulligan, the [...]

By |2022-07-28T21:08:57-06:00July 28th, 2022|0 Comments
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