Are You Being Overly Promotional on Social Media?
If more than 20% of your posting on social media is promotional, you could be turning people off. Keep in mind that people go to social media to be informed, entertained, and uplifted. They don’t go there to be “sold” on your services or even to see a lot of “hype” about what is going on with your business. Yet, if you provide value to your social media connections, they will be eager to see your next post, update, tweet, etc. Just the other day, someone tagged me in a Facebook post, noting that she doesn’t usually post her speaking [...]