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Just over 4 months ago, I decided to get active on Twitter. Even though I had created a Twitter account back in 2009, I didn’t see much point in getting active on Twitter until I had a website for my business. Plus I wanted to get my business blog established before joining the Twitter crowd. Even though I can more or less find my way around Twitter, I still just dip into the Twitter stream in little dibs and dabs. On a typical day, I will check into Twitter about 2-3 times a day and tweet about 6-8 times in total for [...]

This past Saturday I had a terrific time speaking on social media with members of the Women’s Resources Group of the Colorado State Grange. It turns out this group was more savvy about social media than I had expected, and that made for a very lively and interactive experience. Here are some key points that I took away from this experience: Even if the program organizer tells you the audience is relatively inexperienced with social media, be wary of planning a talk that is too simplistic. Get to the gathering at least 30 minutes prior to the start time to [...]

Just recently LinkedIn, the professionally oriented social media website, launched a new feature. It provides LinkedIn users the opportunity to endorse their LinkedIn connections for skills that the connection has listed on their profile. You might have gotten an email recently that a LinkedIn connected endorsed you for a specific skill that you listed on your profile and wondered what was going on. Has that happened to you? Heck, maybe you forgot you even had an account on LinkedIn. For me, this new feature kind of took me by surprise. So, I was glad that others had already created some blog [...]

Think about the Facebook Pages you have “liked.” Why did you decide to click on the “like” button? Recently I found an interesting article on this topic when I searching on Twitter using the phrase “baby boomers and Facebook.” In this article “Why Boomers, Millennials Like Facebook Pages,” author David Cohen referenced a recent study conducted by GutCheck. According the company’s report released on September 10, 2012: 52 percent of boomers will like brands in exchange for offers, compared with 42 percent of millennials. Both groups had trouble remembering all of the brands they had liked — 63 percent of [...]

With the Republican National Convention wrapping up tonight and the Democratic National Convention around the corner, it seems that everywhere we turn, we are inundated with people espousing their political point of view. As someone who has participated in the world of politics, both as someone who has held local elected office and as an observer of the political world, I do my best to respect all points of view. Sometimes that can be hard to do, especially when you feel passionately about an issue. I know I struggle to know how to frame my thoughts, whether in a conversation [...]