Boomers' Social Media Tutor LinkedIn and Facebook Training for Business Professionals Joyce Feustel

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Revamping a Website Is a Team Effort

I genuinely believe that revamping a website is a team effort. Have you ever tried to make a significant revision of your website? If so, how did that go? Did you find that you had all the skills and knowledge you needed to complete the project successfully? Six months ago, I believed that I could do most of the work needed to update my website. I soon realized I needed to turn to experts if I wanted my website to be professional, polished, and attention-getting. The experts who helped me transform my website were Heather Gallien, Kastle Waserman, and [...]

By |2024-10-10T22:35:03-06:00October 10th, 2024|0 Comments
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Streamline Your LinkedIn Experience

Would you like to streamline your LinkedIn experience? To a person, every one of my clients says “YES” when I ask them that question. So many people are frustrated by all the emails, notifications, and invites they get on LinkedIn. There are some easy ways to achieve the goal of having less information coming to you from LinkedIn. Reduce the Number of Notifications You Get My Network Section. Recently, LinkedIn introduced the “Catch Up” tab in this section. In this tab, LinkedIn alerts you about events such as birthdays, job changes, and work anniversaries. To stop getting these alerts, click [...]

By |2024-06-22T08:09:10-06:00June 21st, 2024|0 Comments
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In-Person or Virtual Business Networking Groups?

Do you prefer in-person or virtual business networking groups? When it comes down to groups in general, the main attributes of those I want to stay in or potentially join are: Friendliness of the group – especially to first-time guests The degree of support the members show for each other Whether the group is energetic and the meetings are lively Follow-up by the group leader and members with visitors Whether the meeting is well-run and stays on schedule As a person determines which type of business networking group to join, one of their considerations is in-person vs. virtual. The [...]

By |2024-02-02T08:53:35-07:00February 1st, 2024|0 Comments
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Get on the First Page of a Google Search

Do you want to get on the first page of a Google search? Recently, my business coach challenged me to try various search terms on Google and see how my business showed up. I started with “social media coach” and then tried other related search terms that Google suggested. When I typed in “professional social media coach near me,” my business was on the first page of Google. Wow! Only a few other independently owned businesses came up higher than I did. Other higher listings were from places like Thumbtack and Yelp. In this blog post, I share some [...]

By |2024-01-11T21:12:08-07:00January 11th, 2024|0 Comments
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Utilize Social Media to Appreciate Volunteers in Your Organization

  Do you utilize social media to appreciate volunteers in your organization? Volunteers are the heart and soul of countless organizations. They make a huge daily impact in faith communities, service clubs, charitable organizations, and more. There are many ways to honor these dedicated individuals – from plaques to award dinners to simple notes of thanks. Consider using social media as one of the ways in which you appreciate volunteers in your organization. Get permission before you reference them or share their photos on social media.   Appreciate Volunteers on LinkedIn Write a LinkedIn recommendation for a volunteer in your [...]

By |2023-11-30T20:54:45-07:00November 30th, 2023|0 Comments
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How to Improve Your Training Experiences

Would you like to learn how to improve your training experiences? Reflecting on my recent training experiences, I’ve considered what contributed to their being well-received. My advice relates to preparing for the training, delivering the training, and the follow up after the training. Prepare for the Training When you first commit to giving the training, get the basics of date, time, location, and audience. Book the training in your calendar and create a system for gathering the additional information you’ll need. Confirm the length, focus, and purpose of the training. Talk by phone or Zoom with your point of contact [...]

By |2023-11-17T21:03:35-07:00November 17th, 2023|0 Comments
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Celebrate the Launch of Your Business in a LinkedIn Post

If you have recently started a company, celebrate the launch of your business in a LinkedIn post. I have found that using LinkedIn to share this kind of good news is one of the most effective ways to get the word out. You may be tempted to simply write a post that says you have started a business. Instead, I encourage you to follow the steps below.   Steps for Creating a Post About Your New Business Go to the Home page and click on “Start a post.” Click on the three dots at the bottom of the pop-up screen [...]

By |2023-02-09T09:32:10-07:00February 9th, 2023|2 Comments
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What Contributes to the Success of a Business Networking Group?

Have you ever wondered what contributes to the success of a business networking group? I’ve asked myself that question on many occasions over the nearly 10 years since I went full-time with my business. I’ve asked it as a leader of several different business networking groups. And I’ve asked it whenever I explore the possibility of joining a new group. A couple months ago, I wrote a blog post on this topic. That post was written as I was deciding whether to join a new group and whether to leave an existing group. Here’s what I wrote then: When [...]

By |2023-01-18T21:49:49-07:00January 18th, 2023|0 Comments
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Types of Videos to Use in Video Marketing

Do you ever wonder about which types of videos to use in video marketing? I recently turned to Beth Klepper, founder of Mainstream Video Production, for some guidance on this topic. I’ve worked with Beth and her team for over seven years to create videos for my website and social media. Before we had our consultation last week, Beth had reviewed the videos I currently have on my website and social media and made suggestions for the types of videos I should use. Three Types of Videos There are three basic types of videos to use in video marketing: [...]

By |2023-01-11T21:38:54-07:00January 11th, 2023|0 Comments
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Adding Sections to Your LinkedIn Profile – Tips for the Core Sections

Have you ever wondered how to go about adding sections to your LinkedIn profile? Nearly a year ago, LinkedIn changed the process for adding sections to a profile. The place to start when adding one or more sections to your LinkedIn profile is by clicking on the button “Add profile section.” On the LinkedIn app, the button is called “Add section.” When you do that, you will see three groupings of sections: Core – LinkedIn calls these sections the “basics,” and they are summary (the about section), education, position (experience section) and skills. Recommended – LinkedIn points out that [...]

By |2022-12-01T08:02:58-07:00December 1st, 2022|0 Comments
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