Sales & Marketing

The Importance of Your Why and the Why of Your Customers

Do ever wonder about the importance of your “why” as a business owner and the “why” of your customers? Ariel Naftali and Tish Gance spoke about these topics at the June meeting of my Simplify Your Social Media Meetup group.  Ariel, a purpose coach, focused on the business owner's why. Then Tish, a brand experience designer, provided examples of what goes into a customer’s purchase decisions – their why. Each month I invite speakers to address social media topics or related aspects of business at my Meetup group. I record the presentations and then post them in a playlist on [...]

By |2021-06-09T22:20:54-06:00June 9th, 2021|0 Comments

Use Jia Jiang’s Book to Become Rejection Proof

Do you have challenges dealing with rejection? Then use Jia Jiang’s book to become “rejection proof.” Jiang is the founder of the popular blog and video series 100 Days of Rejection. He wrote Rejection Proof: How I Beat Fear and Became Invincible Through 100 Days of Rejection in 2015. However, I first learned about it the last month at the Toastmasters International convention. It was at the convention that Toastmasters honored Jiang with the prestigious annual Golden Gavel award. For those not familiar with Toastmasters, it’s the premier organization for helping people improve their communication and leadership skills. Learn more [...]

By |2019-09-03T13:50:56-06:00September 2nd, 2019|2 Comments
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