Boomers' Social Media Tutor LinkedIn and Facebook Training for Business Professionals Joyce Feustel

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Tell Your Compelling Story in Your LinkedIn About Section

Do you tell your compelling story in your LinkedIn About section? Be sure to use this section to its full advantage by sharing your story in a meaningful way. What is the Purpose of an About Section? Business owners, this section should be a narrative about you in the context of your current business and past career. Job seekers, it should be a narrative about you in the context of the job you seek to land. In her excellent book, “LinkedIn for Personal Branding: The Ultimate Guide,” Linked consultant Sandra Long advises: “Try to weave together your story in an [...]

By |2022-01-05T21:39:46-07:00January 5th, 2022|0 Comments
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Words of Appreciation Can Be a Wonderful Gift

Words of appreciation can be a wonderful gift – especially when you are honoring volunteers. For example, Paul Kluck recently wrote me a heartfelt recommendation on LinkedIn. In 2021, he was the president of the board of the Strategic Trusted Advisors Roundtable (STAR) – Denver, and I served on the board with him. STAR is a connecting group for advisors, each of whom has at least seven years of experience in their field. Members of our board are shown in the photo above this post. Back row, left to right: Doug Hartley and Paul Kluck. Front row, left to right: [...]

By |2021-12-16T08:15:59-07:00December 15th, 2021|0 Comments
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Using Social Media During the Holiday Season

Using social media during the holiday season can be complicated for some people. This stretch of time from Thanksgiving through New Year’s can be a challenging period. That’s why it may be better to limit the time you spend on social media during the holidays. In addition, you may choose to share social media posts that offer other perspectives on the holiday season.   Tips for Taking Breaks from Social Media Remind yourself that it’s OK to miss the news that constantly flows through social media sites. If something is really important, you will hear about it. Use other types [...]

By |2021-12-09T20:41:32-07:00December 9th, 2021|0 Comments
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Celebrating Colorado Free University

Please join me in celebrating Colorado Free University (CFU) as they are about to start their 35th year of providing adult education. Quoting from their website: “Colorado Free University is a lifelong learning center offering a wide array of skill-building and enrichment courses. More of a learning network than a traditional school, CFU draws its teachers from the community, and all teachers are independent contractors. Classes are designed for busy adults who want to get useful information or new skills without having to commit a great amount of time.” Currently, there are 125 teachers affiliated with CFU, and a wide [...]

By |2021-12-02T08:12:56-07:00December 2nd, 2021|0 Comments
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Asking For and Giving Recommendations on LinkedIn

Many people have difficulties with asking for and giving recommendations on LinkedIn. Potential clients, referral partners and employers pay attention to the recommendations you have received and ones you’ve given. Yet, many people remain reluctant to ask for public recognition for the work they do. Further, they struggle with how to compose a recommendation that comes across as authentic, specific and meaningful.   Asking For Recommendations For someone to recommend you on LinkedIn, the two of you need to be connected on this site. Also, they can only recommend you for a position that’s listed in your Experience section. Therefore, [...]

By |2021-11-17T21:57:28-07:00November 17th, 2021|0 Comments
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Spotlight Your Strengths in Your LinkedIn Profile

Have you thought about how important it is to spotlight your strengths in your LinkedIn profile? You may have hesitated about doing this, as you wonder which strengths to include. If you’re a job seeker, you might choose to vary the strengths depending on the types of jobs you are pursuing. As a business owner, you may want to expand upon the strengths you list if the services or products you provide change.   How Can You Learn What Your Strengths Are? I find the CliftonStrengths (StrengthsFinder) assessment to be a helpful tool for discovering and/or validating personal strengths. Psychologist [...]

By |2021-11-10T21:50:02-07:00November 10th, 2021|0 Comments
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Ideas for Hosting a Recognition Event

Would you like to get some ideas for hosting a recognition event? I highly recommend hosting such events as a way to honor and thank key people. I recently attended such an event, and it was so well-planned and orchestrated that I wanted to tell you about it. TAB Focused Directions, a franchise of The Alternative Board, hosted this terrific event. Laura Drury is the CEO of this company, and Steve Drury is the president. They are co-owners, as well as facilitators and business executive coaches. Quoting from its website: “The Alternative Board (TAB) helps business owners and leaders confidently [...]

By |2021-11-05T09:19:48-06:00November 5th, 2021|0 Comments
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The Joy of Attending Three Book Launches

In this past week, I’ve had the joy of attending three book launches. Each book launch had a distinct flavor and reflected the authors and the nature of their books. Since I don’t get to these events very often, I thought I’d share my observations about them.   Lean Into Your Yuck: 7 Steps to Mastering Nonfiction Book Structure by Alexandra O’Connell A book editor and writing coach for over 10 years, Alexandra O’Connell published her first book this year. According to the Amazon description of the book: “Lean Into Your Yuck provides the guidance and tools the pros use [...]

By |2021-10-27T21:46:22-06:00October 27th, 2021|0 Comments
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Why Have a LinkedIn Page for Your Company?

A LinkedIn page (formerly called a company page) is in many ways comparable to a Facebook business page. It’s the business presence that your company has on LinkedIn. As with a Facebook page, you create the LinkedIn page through your personal LinkedIn account. Have you wondered if you should have a LinkedIn page? Here are my thoughts. Reasons to Have a LinkedIn Page Raise brand awareness – educate customers on your products and services. Build relationships – generate leads and engage your audience. Increase the search engine optimization (SEO) in internet searches for your company. To have the option to [...]

By |2021-10-20T21:06:25-06:00October 20th, 2021|0 Comments
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Some of the Benefits of Using Facebook and Instagram Stories

Have you ever wondered about some of the benefits of using Facebook and Instagram stories? I sure have. Recently, Monica Miller, an international speaker, author, writer, and coach, enlightened the attendees of my Meetup group on this topic. Learn more about my Simplify Your Social Media Meetup Group at https://www.meetup.com/meetup-group-simplify-your-social-media/ Using her own stories by way of demonstration, she explained how stories work. Then she showed us how to follow up on the comments and messages that stories generate. Watch a recording of Monica’s presentation of “How to Get Leads and New Clients from Your Facebook and Instagram Stories” at [...]

By |2021-10-14T06:53:00-06:00October 13th, 2021|0 Comments
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