Which Social Media Sites Are Best for Your Business?
Many of my business owner clients ask me which social media sites are best for them. There are many factors to take into consideration when answering this question. These factors can include the demographics of your clients, which sites they use, and which sites your competitors use. Another important factor is your level of comfort in using each major social media site. Demographics of Your Clients The age range of your clients can be a major consideration. Over 20% of Facebook users are 55 and older, and this site is still popular with every age group except teenagers. Nearly [...]