Boomers' Social Media Tutor LinkedIn and Facebook Training for Business Professionals Joyce Feustel

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Make the Most of LinkedIn to Land Your Next Job

Here’s a question I often ask job seekers – do you make the most of LinkedIn to land your next job? Even in a strong economy with low unemployment rates, job seekers can still have problems landing a job. With the impacts of the COVID-19 pandemic, those problems have multiplied. Effective use of LinkedIn can increase the likelihood of landing the job you want. Optimizing your profile and effective use of key features can really help – if you use them to your best advantage.   Optimize Your LinkedIn Profile as a Job Seeker Profile Photo. Be sure it’s an [...]

By |2021-02-10T20:49:22-07:00February 10th, 2021|0 Comments
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Effective Ways to Engage with People on LinkedIn

Are you wondering how to find some effective ways to engage with people on LinkedIn? Too many people think of social media as one-way communication. Remember the “social” in social media and look for ways to engage with people on LinkedIn and other social sites. The point of LinkedIn is to help people in the business world connect with each other. This means that you should spend at least some of your time liking, commenting on and sharing the information that others post. It’s important to find a good balance between sharing valuable information posted by others and sharing your [...]

By |2021-02-03T23:40:36-07:00February 3rd, 2021|0 Comments
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Do You Regularly Ask for and Give Reviews on Google?

Do you regularly ask for and give reviews on Google? Until recently, I’ll admit that I hadn’t been doing much asking for or giving of these reviews. I’d been so focused on LinkedIn recommendations and Facebook business page reviews that I’d been neglecting Google reviews. Since I started asking for and receiving Google reviews, the activity on my Google My Business page has definitely increased.   What’s the Value of Having Good Google Reviews? There are countless reasons for having good Google reviews. In their August 2020 blog DevDigital shared 5 Reasons Why Google Reviews are Important for Your Business.  [...]

By |2021-01-28T08:19:08-07:00January 28th, 2021|0 Comments
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Effective Ways For You to Invite People to Connect on LinkedIn

There are a number of effective ways for you to invite people to connect with you on LinkedIn. Conversely, there are plenty of ways to alienate potential connections when you send them a note with your invite. Perhaps as part of your plans for expanding your LinkedIn involvement, you want to increase the number of your connections. Before you create your own strategy for inviting people to connect with you, reflect on how you use LinkedIn. If you use it mainly to grow your business, you will likely reach out to potential clients and referral partners. If you use it [...]

By |2021-01-20T21:45:50-07:00January 20th, 2021|2 Comments
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There’s a Power in Belonging to Facebook Groups

There's a power in belonging to Facebook Groups. In the last two months, I’ve upped my involvement in a handful of groups, having terrific experiences as a result. In this blog post, I will share with you some of my experiences in three of these groups. Since all these groups are private Facebook groups, I’m not giving out their exact names. If you want to know more about any of them, please contact me at joyce@boomerssocialmediatutor.com   People Who Want to Step Up Their LinkedIn Presence Do you want to step up your LinkedIn presence? Yes, it may seem odd [...]

By |2021-01-14T21:47:05-07:00January 14th, 2021|0 Comments
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Make Your LinkedIn Experience Section More Engaging

I challenge you to make your LinkedIn experience section more engaging. Too often this section is simply a rehash of your professional resume. Make it more like a resume on steroids! Keep in mind that you have up to 100 characters for each of your position titles and nearly 2,000 characters for each position description.   Here Are 5 Ways to Make Your LinkedIn Experience Section More Engaging Expand on your current position titles. Typically, people use the exact language of a position title when they would be better served by expanding on it. Add words or phrases that more [...]

By |2021-01-07T09:26:06-07:00January 7th, 2021|0 Comments
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Looking for Ways You Can Stand Out on LinkedIn?

Are you looking for ways you can stand out on LinkedIn? Maybe you want to do a better job of branding yourself on your LinkedIn profile. Or perhaps you can’t decide how to set criteria for who you want to connect with on LinkedIn. You might be wondering about what kinds of topics to post about or how to engage with others. If any of these situations describe you, check out my free e-book “9 Ways to Stand Out on LinkedIn.” I just released the 4th edition of the e-book, which was originally published in 2016. The e-book includes tips [...]

By |2020-12-21T22:07:20-07:00December 21st, 2020|0 Comments
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Grateful for My Community of Social Media Learners

I’m feeling very grateful for my community of social media learners. The community I’m referring to consists of the members of my Simplify Your Social Media Meetup Group.   Background on My Meetup Group I created this Meetup group to offer people an opportunity to learn about social media in a fun, interactive setting. In fact, this month I’m celebrating the third anniversary of this monthly group! The folks who come to our meetings are a wide range of business people. Some are pretty proficient with their social media. However, most of them struggle from time to time with how [...]

By |2020-12-10T07:47:38-07:00December 9th, 2020|0 Comments
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Older Adults – You Can Stay Safe on Facebook While Enjoying Yourself

To my fellow older adults – you can stay safe on Facebook while enjoying yourself! As we approach the holiday season, we are likely to be spending even more time than usual on Facebook. Therefore, this is a good time to focus on the benefits and challenges of being on this social media site. There so many benefits for seniors to be had by being active on Facebook (and other types of social media). For example, Alissa Bauer’s article in the August 3, 2020 issue of Senior Living Blog includes such benefits as: Connecting with family members who live far [...]

By |2020-12-02T18:51:08-07:00December 2nd, 2020|0 Comments
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Becoming More of a Global Community Through Virtual Events

We’re becoming more of a global community through virtual events that are often accessible to anyone anywhere. Consequently, attendance isn’t limited to those who are within a geographic striking distance. I encourage you to find organizations outside of your geographic area where you can visit virtually. Then, you can use social media to stay in touch with people you meet at these groups. Recently, I did some LinkedIn training at the virtual meetings of two groups that are based in other states. One of the groups normally meets in Midtown Manhattan and the other in the Miami area. Both groups [...]

By |2020-11-19T14:36:33-07:00November 19th, 2020|0 Comments
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9 Ways to Stand Out on LinkedIn E-book cover Joyce Feustel

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