Boomers' Blog

Facebook Tips for People Who are 55 or Older

Recently I had the opportunity to share some Facebook tips for people who are 55 or older. My class was for people living in a community geared specifically to active adults in this age group. They were eager to learn more about how they can use Facebook to connect with family and friends. In addition, they wanted to better understand the privacy and safety features of Facebook. I thought I’d share with you some of the key points that I covered. Feel free to share this post with folks you know who are 55 or older and are using Facebook. [...]

By |2021-10-07T21:16:47-06:00October 7th, 2021|0 Comments

Tips for Creating a LinkedIn Cover Story

I’ve got some tips for creating a LinkedIn cover story, having just created one myself. The cover story is a 30-second introductory video that you create through the LinkedIn mobile app. To watch a cover story, tap on the person's profile photo while in their LinkedIn Feeling intimidated by the whole process of creating such a cover story? Actually, the technical process of creating it is relatively easy with the right equipment. Even though I’ve created a number of professional videos, I was still a bit intimidated about creating my cover story. Then I researched what others had to suggest [...]

By |2021-09-30T08:01:29-06:00September 29th, 2021|0 Comments

Sharing Social Media Tips with the Rockin’ Women Networking Group

Recently, I had the wonderful opportunity of sharing social media tips with the Rockin’ Women Networking Group. They are an informal group of women business owners who are based in the south metro Denver area. It was my first in-person presentation in just over a year, so that made my time with these ladies extra special. My focus was primarily on LinkedIn, and I touched briefly on Facebook and Instagram. Here are some of the tips I shared that were especially appreciated by those in attendance. Some of these tips are about features that have been around for some time. [...]

By |2021-09-24T07:37:14-06:00September 23rd, 2021|0 Comments

Ways to Honor Others on Facebook and LinkedIn

Have you thought about ways to honor others on Facebook and LinkedIn? Acknowledging others on these social sites is an important part of enhancing both business and personal relationships. Consider creating a system of reminders so that you remember to take the time to honor others.   Use Facebook to Honor Others Share a meaningful comment on a post shared by a business colleague or an entity you are part of. Recently, I attended a ribbon cutting for a new member of the West Metro Chamber, my local chamber of commerce. When the chamber posted about this event on Facebook, [...]

By |2021-09-15T20:48:30-06:00September 15th, 2021|3 Comments

Wondering Whether to Accept a LinkedIn Connection Invite?

Do you find yourself wondering whether to accept a LinkedIn connection invite? Many of my clients struggle with this. Keep in mind that unless you change your default setting, everyone who connects with you can see all your connections. Be wary of casually accepting an invite to connect, because that person’s motivation may be to access your connections. They may not be genuinely interested in you.   Deciding Whom to Connect with on LinkedIn Everyone takes a slightly different approach regarding accepting LinkedIn invites. In general, I advise my clients to be selective about whom connect they with on LinkedIn. [...]

By |2021-09-08T20:39:36-06:00September 8th, 2021|0 Comments

Effective Ways to Engage with People on LinkedIn

Are you looking for some effective ways to engage with people on LinkedIn? Perhaps you already know that LinkedIn is more than a “resume on steroids.” Yet, you are mystified about how to actually engage with people on this business-oriented social media site. The point of LinkedIn is to help people in the business world connect with each other. So, spend at least some of your LinkedIn time reacting to, commenting on and sharing the information that others post. It’s important to find a good balance between sharing valuable information posted by others and sharing your own posts.   React [...]

By |2021-09-01T21:57:01-06:00September 1st, 2021|0 Comments

What You Can Learn from Someone’s Activity and Interests Sections on LinkedIn

Have you ever wondered what you can learn from someone’s Activity and Interests sections on LinkedIn? Heck, you might not even know about these sections. People often ask me how to decide whether or not to connect with someone on LinkedIn. Checking out these sections, especially the Activity section, can help you make this decision. Also, you can use this information before becoming referral partners with them or taking them on as a client.   Activity Section The Activity section includes everything that a person has posted, shared, reacted to, or commented on in the last 90 days. This section [...]

By |2021-08-12T19:58:44-06:00August 12th, 2021|0 Comments

Having Generosity of Spirit is Good for You and Your Business

I truly believe that having generosity of spirit is good for you and your business. A variation of this concept is called “giving away your best stuff.” On the face of it, having generosity of spirit and giving away your best stuff may not make sense. Yet, sharing valuable information and ideas for free pays off in the end. Many of us have been reflecting on how we can be of service to others during the COVID-19 era. As much as we would want it to be otherwise, this virus continues to remain part of our lives. We can each [...]

By |2021-08-04T22:24:29-06:00August 4th, 2021|0 Comments

Nine Ways to Promote Your Speaking Engagements

There are at least nine ways to promote your speaking engagements. I’ve tried a variety of ways to promote these engagements and increase attendance – whether at my own events or as a guest speaker. The tips in this blog post apply whether it is an in-person or virtual event. They can also be applicable for podcast appearances.   Preparing to Promote Your Speaking Engagement Make sure your presentation title is short, catchy and understandable. You need to grab people’s attention right away, and that’s what the title will do for you. Include a short description of your talk with [...]

By |2021-07-30T08:30:28-06:00July 30th, 2021|0 Comments

How to Ask for and Give Reviews on Google

Have you wondered how to ask for and give reviews on Google? Over the last six months, I’ve become more intentional in both asking for these reviews as well as giving them. Previously, I was more focused on LinkedIn recommendations and Facebook business page reviews and had neglected Google reviews. Since I started asking for and receiving Google reviews, the activity on my Google page has definitely increased.   What’s the Value of Having Good Google Reviews?  There are countless reasons for having good Google reviews. In their August 2020 blog DevDigital shared 5 Reasons Why Google Reviews are Important [...]

By |2021-07-21T21:49:05-06:00July 21st, 2021|0 Comments
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