There are all kinds of ways to engage with your LinkedIn connections.
Too often we connect with people on LinkedIn and then simply ignore them. When you engage with your LinkedIn connections in a sincere, natural way, you are staying top of mind with them. They will appreciate you paying attention to their posts and business milestones, such as a new job.
Five Easy Ways to Engage with Your LinkedIn Connections
- Congratulate them for their achievements
Take time at least once a week to review your notifications section. When you see that a LinkedIn connection has a new job or work anniversary, tell them congrats. Click on the “Say Congrats” button to send a private message through LinkedIn with a personal note. Alternatively, if you want to praise them publicly, click on the entire notification. By doing that, others who are congratulating them will see your note.
- Comment on their posts
As you may know, the more comments a post gets, the greater the reach of the post. Also, when you comment on a post, other commenters might be intrigued by what you have to say. Therefore, by engaging with others on LinkedIn, you will reach a wider audience.
- Honor your connections through skill endorsements and recommendations
Periodically, look over the names of your key clients, referral partners and other business associates. Reflect on their positive attributes and contributions. Then, go to their LinkedIn profile and endorse them for the skills associated with these characteristics. Also, write a heartfelt recommendation for one or more of their positions in their Experience section.
- Include their names in your posts
One of the simplest ways to engage with connections is to include their names in the posts you share. On LinkedIn, this process is called “mentioning” them. The process is called “tagging” on other social media platforms. Mention them when they helped you land a speaking engagement or spoke at your group. Maybe they introduced you to a wonderful new organization or business partner. There are countless reasons to publicly thank your LinkedIn connections.
- Selectively share posts
When reviewing your news feed, look for posts that you believe are of value to your LinkedIn connections. Then selectively share the most interesting posts. By doing so, you become associated with people who share high quality, useful material on LinkedIn. The person whose material you share feels appreciated and honored by you. Your relationship with them is strengthened.
How About You?
In what ways do you engage with your LinkedIn connections? How do you feel when someone comments on or shares your post?
About Joyce
Joyce Feustel helps people, especially those age 45 and up, to become more effective using social media, especially Facebook, LinkedIn and Instagram.
She works with business owners, business development professionals, business consultants, job seekers, and more – ranging from entrepreneurs to people in large corporations. Find her at www.boomerssocialmediatutor.com.
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