LinkedIn Profile

Adjust Your Trainings to Meet the Needs of Your Audience

Do you adjust your trainings to meet the needs of your audience? It can be tempting to develop a signature speech or training to share with all your audiences. As I’ve learned from being a part of Toastmasters, you need to meet your audience members where they are. As soon as you book a speaking or training engagement, pose some questions to the person who booked you. Find out what kinds of information related to your areas of expertise are of greatest interest to the audience. Develop your speeches and training materials so that you can easily mix and match [...]

By |2023-06-08T21:56:21-06:00June 8th, 2023|0 Comments
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Show Off Your Skills on LinkedIn

Did you know that LinkedIn now gives you more opportunities to show off your skills? The most recent place to add your skills can be found in the About section. You can also add skills to each position description in your Experience section and to each listing in the Projects section.   Why Add Skills to Different Parts of the LinkedIn Profile? Whether you are a job seeker or a business owner, your skills are an essential part of what you offer. In her article Updating Your Profile on LinkedIn: Skills You Should (and Shouldn’t) Add, Zoe Kaplan covers: Why [...]

By |2023-05-18T21:56:32-06:00May 18th, 2023|0 Comments
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Benefits of Enabling Creator Mode on Your LinkedIn Profile

Have you been wondering about the benefits of enabling creator mode on your LinkedIn profile? My favorite features of creator mode are being able to add up to five search terms just below your profile headline and the ability to add a hyperlink to a website. According to LinkedIn: “Creator mode is a profile setting that can help you grow your reach and influence on LinkedIn. You can turn on creator mode to get access to additional tools and features that help you create content and grow your audience base on LinkedIn.” There are many benefits of enabling creator mode, [...]

By |2023-04-20T21:29:18-06:00April 20th, 2023|0 Comments
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Using LinkedIn and Other Approaches for Building Relationships

I’ve been reflecting on using LinkedIn and other approaches for building relationships. Recently, Daniel Knight, CEO and “Chief Operating Unicorn” of Unicorn Universe, interviewed me on this topic. Use this link to access the recording of this interview, which was taped for the Unicorn Connector Show. Proven Strategies for Using LinkedIn to Build Relationships Prior to placing a phone call, sending an email or going into a meeting with someone, review their LinkedIn profile. Especially important areas to review are their profile headline, about section and experience section. Also, look to see where they have volunteered, projects they’ve done, and [...]

By |2023-04-13T16:54:43-06:00April 13th, 2023|0 Comments
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How a New Professional Headshot Can Impact Your Business

Have you considered how a new professional headshot can impact your business? Earlier this month, I got a new professional headshot, my first in nearly nine years. Since I was relatively happy with one that was taken back in 2014, I wasn’t motivated to get a new one. As I prepared to celebrate the 10th anniversary of my business, I decided it was time for a refresh of my look. Along with getting my logo revamped, I scheduled a photo shoot with professional photographer Kellie Henriksen. Her creativity in how she staged each photo, along with her warmth and friendliness, [...]

By |2023-03-22T21:01:04-06:00March 22nd, 2023|0 Comments
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Adding Sections to Your LinkedIn Profile – Tips for the Additional Sections

Have you ever wondered how to add sections to your LinkedIn profile? Nearly a year ago, LinkedIn changed the process for doing this. This blog post is the third in a series of three posts on how to add sections to your profile. In the first of the three blog posts, I went over the three groups of sections: Core, Recommended and Additional. Then I provided tips for how to approach the Core sections. Here’s a link to that post: https://boomerssocialmediatutor.com/adding-sections-to-your-linkedin-profile-tips-for-the-core-sections/ In the second of the three blog posts, I provided tips for how to approach the Recommended sections. Here’s [...]

By |2022-12-14T21:41:18-07:00December 14th, 2022|0 Comments
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Adding Sections to Your LinkedIn Profile – Tips for the Recommended Sections

Have you ever wondered how to add sections to your LinkedIn profile? Nearly a year ago, LinkedIn changed the process for doing this. This blog post is the second in a series of three posts on how to add sections to your profile. In last week’s blog post, I went over the three groups of sections: Core, Recommended and Additional. Then I provided tips for how to approach the Core sections. Here’s a link to that post: https://boomerssocialmediatutor.com/adding-sections-to-your-linkedin-profile-tips-for-the-core-sections/ In this week’s blog post, I provide tips for how to approach the Recommended sections. As a reminder, the place to start [...]

By |2022-12-08T21:54:44-07:00December 8th, 2022|0 Comments
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Tips for Younger People Who Use LinkedIn*

In 2022, I’ve provided over a dozen trainings in which I’ve offered multiple tips for younger people who use LinkedIn. In case you didn’t know, in order to be able to have a LinkedIn account, you must be at least 16 years old. As with other social media sites, you need to abide by the terms of service of LinkedIn. For example, you must use your real name, and you can have only one account on LinkedIn. Click here to learn more about LinkedIn’s terms of service.   Resources for Younger People Before creating a LinkedIn account, you might want [...]

By |2022-10-26T21:54:08-06:00October 26th, 2022|0 Comments
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How to Find Influencers in Your Field and Relate with Them on LinkedIn

Have you ever wondered how to find influencers in your field and relate with them on LinkedIn? I’ll start with the second part of this question – how to relate with influencers on LinkedIn. Sandra Long, a Linked author, trainer and consultant, wrote an excellent article on this topic. In her article, “Show Interest to Build Relationships Via Linked: 3 Successful Steps,” she systemically provides very practical tips. Although her advice is directed toward building relationships in general, it also applies to approaching influencers. She groups her tips into three sections: Check their LinkedIn profile Do additional digital research Engage [...]

By |2022-09-30T18:52:08-06:00September 30th, 2022|0 Comments
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Tips for Teens Who Use LinkedIn

Are you a teen who would like some tips about using LinkedIn? In order to be able to use LinkedIn, you must be at least 16 years old. As with other social media sites, you need to abide by the terms of service of LinkedIn. For example, you must use your real name, and you can have only one account on LinkedIn. Click here to learn more about LinkedIn’s terms of services.   Resources for Teens Using LinkedIn Before creating a LinkedIn account, you might want to ask a relative or friend to show you their LinkedIn account. Also, ask [...]

By |2022-08-10T21:23:42-06:00August 10th, 2022|0 Comments
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