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Tag: Facebook

How to Stop Following Facebook Friends and Facebook Business Pages

How to Stop Following Facebook Friends and Facebook Business Pages

Ever wonder how to how to stop following people and pages on Facebook? Some people have never considered this, but many find that eventually they want to follow fewer friends and/or business pages, but they don’t want to end those relationships. Unfollowing allows you to stop receiving their posts without unfriending them, which can be awkward. Although Facebook doesn’t notify someone that you unfriended them, you could come up in the list of people they might want to friend, which…

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Use Facebook to Honor Your Favorite Local Organizations

Use Facebook to Honor Your Favorite Local Organizations

How can you use Facebook to honor local organizations such as chambers of commerce, professional/trade organizations, broad-based business networking groups, category-specific leads/referral groups? Last week, in just one day, I attended: the monthly meeting of my professional organization my favorite broad-based networking group a signature event hosted by one of the chambers of commerce I belong to. Because each of these organizations is so important to me, I often spread the word about them through Facebook. I don’t do this…

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Use Facebook Live Videos Effectively at Events

Use Facebook Live Videos Effectively at Events

Have you been wondering how to use Facebook Live videos effectively at events? Creating these videos can be fun, once you get the hang of it. They are a straightforward way of drawing attention to your event. And they’re free. You create them through the Facebook app on your smart phone. Begin as though you were going to create a post, but click on the word “Live” below the box where you would type. Type in a brief description of…

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How to Handle Awkward Situations on Social Media

How to Handle Awkward Situations on Social Media

Have you ever been in an awkward situation on a social media site? Perhaps you were the one posted something you later felt awkward about. Or perhaps someone else did something that seemed awkward to you. However, you didn’t know how to let them know so they hopefully wouldn’t make the same mistake again. With Mother’s Day fresh in our minds, I got to thinking about this topic. Often our mothers (or others in their generation) want to communicate with…

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How Business Owners Can Use Social Media Efficiently

How Business Owners Can Use Social Media Efficiently

Many people are convinced that using social media as a business tool is a complex and time consuming process. In fact, I’ve met business owners who have decided to avoid using social media at all due to concerns about all the time it will take. They are certain that being active on social media takes WAY too much time. They see business associates, friends, and others who use it spending an enormous amount of time on social media. Yet, there…

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Monitor Visitor Posts, Comments, and Reviews on Your Facebook Business Page

Monitor Visitor Posts, Comments, and Reviews on Your Facebook Business Page

Do you already monitor visitor posts, comments, and reviews on your Facebook Business Page? This is the type of activity that increases your page’s traction and visibility. That’s why it is so important to track and showcase it. However, everyone occasionally receives a comment, post, and/or review that is less than complimentary. Or one that simply makes no sense, or is even written in another language. (The latter has happened on my page.) What do you do then?   Visitor…

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Celebrate Your Business Milestones on Social Media

Celebrate Your Business Milestones on Social Media

It’s important to celebrate your own business milestones on social media. Too often people avoid this because they don’t want to come across as boastful or overly self-promoting. While you shouldn’t post one brag after another, what I have found is that selectively sharing special milestones gives folks a chance to thank and honor you.   Some Business Milestones to Celebrate Anniversary of the Creation of Your Business. Recently, I celebrated the fourth anniversary of my company with posts on…

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Be Sure to Control Your Facebook Business Page

Be Sure to Control Your Facebook Business Page

Do you have a Facebook business page to help market your business? If so, did you create it yourself? If not, are you one of its administrators? If someone created it for you, that person automatically became the administrator, usually called the admin. There can be more than one, so make sure they made you an admin rather than just an editor. You need to be able to monitor the activity of any others who work on the page. This…

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Social Media for Sensitive Situations

Social Media for Sensitive Situations

Have you used social media for sensitive situations? I have. Facebook is my site of choice for these situations because that’s where most of my friends are. Recently a loved one faced some significant health issues and having Facebook as a communication tool was a blessing. It gave us a way to reach many friends and acquaintances with the initial news. I also posted when there were periodic updates about progress and setbacks.   Recommendations for Using Social Media for…

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Which Social Media Sites Work Best for Business Purposes?

Which Social Media Sites Work Best for Business Purposes?

Which social media sites work best for business purposes? This is a critical question for business owners to address before becoming active on social media. There are many factors to take into consideration when answering this question, including the demographics of your clients, which sites they use, and the sites your competitors use. Bear in mind that the sites you use and the time you put into them are likely to vary over time.   Demographics of Your Clients The…

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