facebook pages

How to Stop Following Facebook Friends and Business Pages

Have you wanted to know how to stop following Facebook friends and business pages? Unfollowing a Facebook friend allows you to stop receiving posts without unfriending them, which can be awkward. Facebook doesn’t notify someone that you unfriended them. However, once you have unfriended someone, you could come up in the list of people they might want to friend. If this happens, the person may wonder why you are on that list, being they thought the two of you are already friends. And while you may have wanted to see posts from a business page when you first liked the [...]

By |2020-03-11T20:12:11-06:00March 11th, 2020|0 Comments
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Ways to Save Time on Social Media

Have you been looking for ways to save time on social media? Sometimes people find themselves getting far too absorbed in social media when they don’t mean to. They may feel guilty for neglecting the people in their lives. Or they aren’t giving enough attention to important home and professional responsibilities because of time spent on social media. Other people aren’t that keen on social media and try to avoid it as much as possible. Yet, as business owners or job seekers, they see the value of having a strong presence on certain sites. So, they want their time to [...]

By |2020-01-21T21:37:14-07:00January 21st, 2020|3 Comments
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Use Social Media to Promote Your Group and Speakers

How do you use social media to promote your group and speakers? When we are part of an organization, we often focus mostly on promoting our group’s meetings and speakers before the event. However, there’s a lot of value in posting on social media after the event takes place. Recently I presented an overview of LinkedIn to members of the Rising Tide Business Network. The co-founders of this terrific business networking group did an excellent job of using social media to promote all phases of the event. They focused primarily on Facebook to promote my presentation and celebrate it afterwards. [...]

By |2020-01-14T22:15:13-07:00January 14th, 2020|0 Comments
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Frequency of Facebook Posting

Sometimes it’s difficult to determine the frequency of Facebook posting. There are some general guidelines for how frequently to post on a business page. Yet, I’ve not seen much guidance on how often to post on one’s personal page. In many ways, the best way to determine frequency of Facebook posting is to use common sense. Just like you wouldn’t want to dominate conversation at a social or business gathering, don’t post too often on Facebook. Do your best to add posts that create interest or add value in some way to those who read them.   Posting on Your [...]

By |2019-12-03T22:45:37-07:00December 3rd, 2019|0 Comments
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Selecting the Right Photos to Use on Facebook

Do you need help with selecting the right photos to use on Facebook? Photos and other images typically enhance the reach of a post. Even with the increasing use of videos, photos still provide a big impact. Yet, sometimes it’s hard to know which ones and how many to post. Certainly, the selection of photos is largely a matter of personal style and preference. But there are some general guidelines I have come up with as both social media professional and user. And while I usually focus on Facebook business pages in my blog posts, this post covers all your [...]

By |2019-10-15T22:07:02-06:00October 15th, 2019|0 Comments
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The Relationship Between Your Business Presence and Your Personal Presence on Facebook

Have you ever thought about the relationship between your business presence and your personal presence on Facebook? Some people want to keep their personal Facebook life totally separate from their business one. Others prefer to blend them. Neither is right or wrong, so here’s some suggestions for both approaches.   Successfully Blend Your Personal and Business Lives on Facebook Clearly associate your personal page with your business life. Reference your business and/or your profession in the Intro section of your personal page. Add your business page as a workplace in the Work and Education section of the About tab of [...]

By |2019-05-21T22:21:49-06:00May 21st, 2019|0 Comments
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Connecting Your Facebook Business Page with a Facebook Group

Have you ever thought of connecting your Facebook business page with a Facebook group? For many years, you could only join a Facebook group as yourself, not as your business page. Also, a Facebook business page couldn’t create a group on Facebook. Things have changed, and fortunately, this is a change on Facebook that’s a good one. As you likely know, only a small percentage of the folks who like your page will typically see the posts on your page. Despite this challenge, I still suggest that people create a business page and post to it periodically. Doing so is [...]

By |2019-01-21T22:36:58-07:00January 21st, 2019|0 Comments
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Brand Yourself on Your Personal Facebook Page

Do you brand yourself on your personal Facebook page? Whether you have a Facebook business page or not, branding yourself your personal page makes a lot of sense. Generally, I recommend that business owners create a business page. Having such a page increases your company’s search engine optimization (SEO). Also, you have access to many features that are not available on a personal page. In order to make the most of your personal page, conduct a quick audit. Determine if you have populated all the sections described below. Plus make sure that you have selected “public” as the audience for [...]

By |2019-01-15T23:38:10-07:00January 15th, 2019|0 Comments
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Use Facebook and LinkedIn to Recruit and Retain Employees

Nowadays there is a very low unemployment rate in the US and especially here in Colorado. This situation challenges employers to find creative ways to recruit and retain employees. Judicious use of Facebook and LinkedIn can give you that extra edge. Just recently, I did a social media training for the top leadership of a company on this very issue. Here are some of the ideas we came up with. Please note that nothing listed has any cost associated with it.   Use Facebook to Recruit and Retain Employees Post job openings on the company’s business page. Then ask current [...]

By |2018-10-31T21:50:14-06:00October 31st, 2018|0 Comments
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