Pinterest training has become more important in recent years. Having a business presence on Pinterest can be especially relevant for companies in certain industries. For example, people planning weddings or redesigning a home often use Pinterest as a search engine. I provide customized training and tips on the use of Pinterest in both one-to-one and group settings.
Private Pinterest Training
Many people find they learn best in one-to-one sessions when it comes to grasping how to use Pinterest. Many of clients getting private Pinterest training already have a personal account on Pinterest. I show them how to set up and use a business account on Pinterest. Or if they prefer, I show them how to convert their personal account into a business account.
I meet with my Denver metro area clients in their business location, home or in a public space. For the clients using virtual sessions, I use a screen sharing tool and speak over the phone with them.
In our session, we review the privacy, notifications and other settings of their Pinterest account, so those settings meet their needs.
We brainstorm ideas for the electronic “boards” and “pins” for their account. We do this by researching the Pinterest accounts of others in their industry. Another way to get ideas is by reviewing their other social media sites and their website. Also, we look for ways that their Pinterest account can dovetail with their other social media activities.
Within a few days of the session, I email my client a summary of what we covered. When clients have follow up questions, I help them via phone, email and/or short virtual sessions. I provide this summary and the follow up service at no charge to my clients.
Small Group Pinterest Training
Some people prefer to learn Pinterest with two or three other people rather than in a one-to-one setting. I provide small group training for to up to 3 people for this purpose.
An examples of a small group is a couple in a committed relationship who have a business together.
Other examples include:
- A small team of people in an office
- A team who works together in a network marketing organization
- A team of volunteers who share responsibility for a Pinterest presence for a nonprofit
Typically, I meet in person with this small group, though I have the technological capacity to work with them remotely. As with private training, we can meet in a home, office or public space.
In these sessions, I cover the same kinds of Pinterest topics that are addressed in the private training session. However, there is a bit less personal attention to each individual.
I ask that the point person from the group to create an agenda in advance of the training session. This agenda includes the key points that all members in the group want to learn about. By knowing the common needs of group members, I keep the training focused on what everyone wants to learn. We are less likely to be side tracked by questions that are specific to just one member of the group.
Group Pinterest Training
I also provide Pinterest training to groups larger than three people who need to learn Pinterest for business purposes. This training is more instructional and less personal in the way I share the material. In this case, the company or other entity typically pays for my services.
Examples of entities that have engaged my services for group training are:
- Companies providing wedding-related services
- Mortgage companies
- Companies providing beauty services (such as hair stylists)
- Business networking groups
- Nonprofit organizations
I adapt these trainings to cover the topics requested by the sponsoring organization. My approach to these trainings is to use demonstration style of teaching. Using a PowerPoint handout for an outline, I show attendees how to the relevant aspects of Pinterest. After the training, I send the handouts to attendees via email upon request.
I list upcoming public Pinterest classes on my Home page.